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Pakistan Single Window

SEO Expert

HR WAYS (PRIVATE) LIMITED

Responsibilities:

  1. Researching and implementing content recommendations for organic SEO success.
  2. Conduct regular SEO technical audits for key future brands, helping to identify weaknesses and opportunities.
  3. Create content templates for clients and provide general content strategies for their content calendar.
  4. Assist internal and external content creation in the form of case studies, blogs, and any other relevant channels.
  5. Create & execute a long-term backlink strategy for clients to gain high-quality links in a natural and pure white hat SEO way.
  6. Collect, clean up, and analyze large volumes of keyword data, to identify opportunities that align with our client optimization strategy.
  7. Identify areas of improvement regarding website architecture, content, linking, and other factors to improve SEO visibility for their clients.
  8. Execute on-page copy for collection pages across the site.
  9. Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

Requirements:

  • Bachelors degree in marketing, business management, or business information systems is preferred.
  • 6+ years of SEO experience
  • In-depth experience with analytics tools (e.g., Google Analytics, SEMrush, Ahrefs, SimilarWeb, Screaming Frog, etc.)
  • Strong presentation skills, including the ability to communicate complex data in simple terms
  • Working knowledge of HTML, CSS, JavaScript, and other web technologies
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO
  • UK industry experience preferred

Other Details :

  1. Experience: 6+ years
  2. Work Timings: 1pm-10pm
  3. Work Days: Monday- Friday
  4. Work Mode: Remote for sometime then Onsite

Benefits:

  • Medical allowance
  • Transport allowance
  • Mobile allowance

Skills:

Search Engines Submission, Keyword Research, SEM Knowledge,
 

Pakistan Single Window

Credit Risk Analyst

HR WAYS (PRIVATE) LIMITED

Company Overview:

Hiring for one of our Shariah Aligned buy now pay later fintech company based out of Lahore. The main idea behind it is to give consumers, especially the unbanked and underbanked population, to pay later while shopping online, through the option of paying in 3 equal monthly installments. All this with 0% interest and no additional costs or charges. With a mission to play a vital role in financial inclusion by fashioning an effortless payment and shopping experience, we want to revolutionize how customers pay for their online purchases in Pakistan.

Role:

you will play a crucial role in assessing and managing credit risk across our lending portfolio. You will be responsible for analyzing creditworthiness, evaluating loan applications, and developing risk models to optimize our lending strategies. This role offers an exciting opportunity to work at the intersection of finance, technology, and data analytics in a dynamic startup environment.

Key Responsibilities:

  1. Conduct comprehensive credit assessments to determine the creditworthiness of loan applicants.
  2. Analyze financial statements, credit reports, and other relevant data to assess borrower risk profiles.
  3. Monitor and evaluate portfolio performance, identifying emerging risks and opportunities for optimization.
  4. Collaborate with cross-functional teams, including product, engineering, and compliance, to implement risk management initiatives.
  5. Stay informed about industry trends, regulatory developments, and best practices in credit risk management.

Qualifications:

  • Bachelor's degree is a must
  • Proven experience of at least 2 to 3 years in credit risk analysis, preferably in the fintech or banking sector.
  • Strong analytical skills
  • Familiarity with credit risk management tools and software.
  • Excellent communication and collaboration skills.
  • Ability to thrive in a fast-paced, startup environment with a high degree of autonomy and accountability.

Skills:

Accounting, Transaction Operations, Financial Risk Management, Credit Collection Recovery, Credit Analysis,
 

Pakistan Single Window

Performance Marketing Manager

HRSI

Role Specifications:

  1. Analyses regional performance marketing channels such as email, paid search/social, making recommendations for optimization.
  2. Performs analysis and provides insights for paid channels to understand what marketing channels are the most effective.
  3. Supports testing and optimization of campaigns and initiatives through testable data-driven hypotheses, tracking, measurement and analysis.
  4. Tests, measures and optimizes different approaches to improve customer acquisition through paid campaigns.
  5. Works closely with marketing managers in multiple countries to gather market insights and come up with suggestions to improve paid campaigns performance.
  6. Works with regional marketing teams and to define targeting criteria and support execution of campaigns based on those criteria.

Skills Requirements:

  • Successful track record to drive revenue, user acquisition, and brand awareness.
  • Experience of managing Meta & Google search campaigns in multiple countries.
  • Experience in building effective multi-channel marketing strategies, including PPC, SEO, social media, and other digital channels.
  • Solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
  • Possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive campaign ROI up.
  • Prove track record of improving ROI and conversion rates Meta and Google Search, Performance Max campaigns.

Experience Requirements:

Minimum 2 years of relevant experience in a Digital Marketing Manager.

Location:

Remotely working Pakistan Standard time – Full time (Monday to Friday)

Skills:

Brand Performance Management, Campaign Performance Analysis, Digital Marketing Analysis,
 

Pakistan Single Window

Retail Sales Associate / Team Member (Store)

HRSI

A Store Team Member, often referred to as a Retail Sales Associate or Store Associate, plays a vital role in the daily operations of a retail store. Here's a typical job description for a Store Team Member:

As a Store Team Member, you will be responsible for providing exceptional customer service, assisting with sales, maintaining store cleanliness and organization, and contributing to the overall success of the store.

Responsibilities:

  1. Greet customers as they enter the store and assist them in finding products or services.
  2. Provide product knowledge and assistance to customers by answering questions and offering recommendations.
  3. Operate the cash register and process customer transactions accurately and efficiently.
  4. Maintain cleanliness and organization of the store, including restocking shelves, tidying displays, and keeping the store floor free of clutter.
  5. Assist with receiving and processing shipments of merchandise, including unpacking boxes and tagging items.
  6. Monitor inventory levels and notify management when stock is low or additional inventory is needed.
  7. Follow company policies and procedures regarding sales, returns, and exchanges.
  8. Collaborate with team members to achieve sales goals and provide excellent customer service.
  9. Handle customer inquiries and resolve complaints in a professional and courteous manner.
  10. Participate in store meetings, training sessions, and other activities as required.

Skills:

Shop Management, Retail Sales, Inventory Management, Inquiries Management,
 

Pakistan Single Window

Social Media Specialist

Pakistan Single Window. Pakistan

Islamabad, Pakistan

2024-05-09

Pakistan Single Window (PSW) is looking for a dynamic individual responsible for creating and administering content on all social media platforms, such as LinkedIn, Facebook, Instagram, Twitter and TikTok, to build an audience and ensure customer engagement. The Specialist will also monitor site metrics, respond to reader comments, and oversee creative design. This position will require you to promote the brand, service, and product to the associated audiences on social media. Your goal will be to create a new following for market and brand awareness, for which you will need to have the strategic sense required to build or optimize social media strategy. It is also essential that you are aware of social trends and can conduct a thorough media analysis. You will work with our marketing team to help develop brand awareness about our company through social media.

Responsibilities:

Planning:

  1. Conceptualize, optimize and execute a social media strategy for PSW that aligns with the company’s overall communications objectives
  2. Use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly
  3. Help convert our brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interactions
  4. Work with the Communications Manager to create and maintain social media content calendar and manage social media spending/boosting plan
  5. Understand the targeted audience for each social channel and create tailored and persuasive content that strikes a chord with the intended audience
  6. Analyze data and sentiment metrics to create a better understanding of the target audience and other stakeholders
  7. Extract insights and make data-driven recommendations   
  8. Stay ahead of the curve by keeping up with the latest social media trends, emerging platforms, and best practices

Creative:

  • Write long- and short-form social media messages that attract new users and engage current users
  • Keep social media platforms up to date with high-quality content assets that elevate our social media presence
  • Assess new platforms to reach a broader market
  • Develop and launch organic and paid campaigns to build PSW’s following and engagement

Technical:

  1. Leverage social media marketing tools such as Buffer, HubSpot or Hootsuite for scheduling, monitoring, listening and analysis
  2. Use Canva or Adobe Creative Suite to create static and animated visual assets for social media

General:

  • Collaborate and coordinate with internal teams to ensure promotion of all PSW-related products, modules, and other updates or events.
  • Other relevant tasks assigned by the Communication Manager

Qualifications, Experience & Technical Competencies: 

  1. Bachelors in Communications, Marketing, Business, New Media, or Public Relations
  2. Proven working experience in Social Media Marketing or as a Digital Media Specialist
  3. Demonstrable social networking experience and social analytics tools knowledge
  4. Positive attitude, detail and customer-oriented with good multitasking and organizational ability
  5. Excellent communication skills in English (level C1 and above), and Urdu, with the ability to communicate effectively
  6. Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  7. Strong creative thinking, problem-solving abilities, and an eye for visual aesthetics to curate compelling social media posts
  8. Knowledge of online marketing and a good understanding of major marketing channels

Skills:

Canva, Digital Media Management, Corporate Social Media Coordination,
 

Salary 60000
Job Type First Shift (Day)
Qualification Bachelor
Experience 2 Years
Sectors Marketing
Gender No Preference
Industry Information Technology
Career Level Experienced Professional
Job Expiry Date 2024-05-24