Similar Jobs

Aptech Computer Education

SEO Expert

HR WAYS (PRIVATE) LIMITED

Responsibilities:

  1. Researching and implementing content recommendations for organic SEO success.
  2. Conduct regular SEO technical audits for key future brands, helping to identify weaknesses and opportunities.
  3. Create content templates for clients and provide general content strategies for their content calendar.
  4. Assist internal and external content creation in the form of case studies, blogs, and any other relevant channels.
  5. Create & execute a long-term backlink strategy for clients to gain high-quality links in a natural and pure white hat SEO way.
  6. Collect, clean up, and analyze large volumes of keyword data, to identify opportunities that align with our client optimization strategy.
  7. Identify areas of improvement regarding website architecture, content, linking, and other factors to improve SEO visibility for their clients.
  8. Execute on-page copy for collection pages across the site.
  9. Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

Requirements:

  • Bachelors degree in marketing, business management, or business information systems is preferred.
  • 6+ years of SEO experience
  • In-depth experience with analytics tools (e.g., Google Analytics, SEMrush, Ahrefs, SimilarWeb, Screaming Frog, etc.)
  • Strong presentation skills, including the ability to communicate complex data in simple terms
  • Working knowledge of HTML, CSS, JavaScript, and other web technologies
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO
  • UK industry experience preferred

Other Details :

  1. Experience: 6+ years
  2. Work Timings: 1pm-10pm
  3. Work Days: Monday- Friday
  4. Work Mode: Remote for sometime then Onsite

Benefits:

  • Medical allowance
  • Transport allowance
  • Mobile allowance

Skills:

Search Engines Submission, Keyword Research, SEM Knowledge,
 

Aptech Computer Education

Credit Risk Analyst

HR WAYS (PRIVATE) LIMITED

Company Overview:

Hiring for one of our Shariah Aligned buy now pay later fintech company based out of Lahore. The main idea behind it is to give consumers, especially the unbanked and underbanked population, to pay later while shopping online, through the option of paying in 3 equal monthly installments. All this with 0% interest and no additional costs or charges. With a mission to play a vital role in financial inclusion by fashioning an effortless payment and shopping experience, we want to revolutionize how customers pay for their online purchases in Pakistan.

Role:

you will play a crucial role in assessing and managing credit risk across our lending portfolio. You will be responsible for analyzing creditworthiness, evaluating loan applications, and developing risk models to optimize our lending strategies. This role offers an exciting opportunity to work at the intersection of finance, technology, and data analytics in a dynamic startup environment.

Key Responsibilities:

  1. Conduct comprehensive credit assessments to determine the creditworthiness of loan applicants.
  2. Analyze financial statements, credit reports, and other relevant data to assess borrower risk profiles.
  3. Monitor and evaluate portfolio performance, identifying emerging risks and opportunities for optimization.
  4. Collaborate with cross-functional teams, including product, engineering, and compliance, to implement risk management initiatives.
  5. Stay informed about industry trends, regulatory developments, and best practices in credit risk management.

Qualifications:

  • Bachelor's degree is a must
  • Proven experience of at least 2 to 3 years in credit risk analysis, preferably in the fintech or banking sector.
  • Strong analytical skills
  • Familiarity with credit risk management tools and software.
  • Excellent communication and collaboration skills.
  • Ability to thrive in a fast-paced, startup environment with a high degree of autonomy and accountability.

Skills:

Accounting, Transaction Operations, Financial Risk Management, Credit Collection Recovery, Credit Analysis,
 

Aptech Computer Education

Performance Marketing Manager

HRSI

Role Specifications:

  1. Analyses regional performance marketing channels such as email, paid search/social, making recommendations for optimization.
  2. Performs analysis and provides insights for paid channels to understand what marketing channels are the most effective.
  3. Supports testing and optimization of campaigns and initiatives through testable data-driven hypotheses, tracking, measurement and analysis.
  4. Tests, measures and optimizes different approaches to improve customer acquisition through paid campaigns.
  5. Works closely with marketing managers in multiple countries to gather market insights and come up with suggestions to improve paid campaigns performance.
  6. Works with regional marketing teams and to define targeting criteria and support execution of campaigns based on those criteria.

Skills Requirements:

  • Successful track record to drive revenue, user acquisition, and brand awareness.
  • Experience of managing Meta & Google search campaigns in multiple countries.
  • Experience in building effective multi-channel marketing strategies, including PPC, SEO, social media, and other digital channels.
  • Solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
  • Possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive campaign ROI up.
  • Prove track record of improving ROI and conversion rates Meta and Google Search, Performance Max campaigns.

Experience Requirements:

Minimum 2 years of relevant experience in a Digital Marketing Manager.

Location:

Remotely working Pakistan Standard time – Full time (Monday to Friday)

Skills:

Brand Performance Management, Campaign Performance Analysis, Digital Marketing Analysis,
 

Aptech Computer Education

Marketing Executive

Aptech Computer Education. Pakistan

Karachi, Pakistan

2024-05-08

We are currently seeking potential candidates for the position of Marketing Executive for our Franchise support office.

RESPONSIBILITIES:

  1. Understand industry trends and requirements & map competition activities
  2. Planning, developing and implementing effective marketing communication campaigns for conferences and exhibitions.
  3. Devising and presenting ideas and strategies. Generating qualitative and quantitative enquiries.
  4. Promote and raise the brand awareness. Organizing pre-opening and post-opening marketing activities.
  5. Writing reports and preparing all marketing collateral including brochures, letters, emails and websites.
  6. Organize events and placement activities or in-house and outdoor marketing seminar
  7. Coordinate with Academic Counselors and Placement Executives in following up enquiries, and direct marketing and placement activities. Maintain press relationships.
  8. Managing Campaigns on social media. Communicating with target Companies and managing relationships
  9. Prepare market analysis reports and recommendations for management review
  10. Providing training to our career counsellors and conducting trainings in our different branches.
  11. Perform other duties as and when required by the Management

REQUIREMENTS:

Communication skills with networking ability, Good teamwork skills, Adaptability, Strong attention to detail, Good organization and planning skills, Creativity and writing skills, Commercial awareness, IT skills, Market knowledge, Customer Service, Presentation Skills, Analyzing Information, Multitasking, Motivational Skills. Must be presentable and ability to work under pressure.

Location: Sharah e Faisal

Male preferred (owns a bike)

Skills:

Digital Marketing Analysis, Marketing Email Writing, Event Marketing Strategies, Digital Marketing Management, Marketing Activation, Content Marketing, Business Development Process, Brand Management,
 

Salary 35000
Job Type First Shift (Day)
Qualification Bachelor
Experience Less Than 1 Year
Sectors Marketing
Gender No Preference
Industry Information Technology
Career Level Experienced Professional
Job Expiry Date 2024-06-08