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SEO Expert

HR WAYS (PRIVATE) LIMITED

Responsibilities:

  1. Researching and implementing content recommendations for organic SEO success.
  2. Conduct regular SEO technical audits for key future brands, helping to identify weaknesses and opportunities.
  3. Create content templates for clients and provide general content strategies for their content calendar.
  4. Assist internal and external content creation in the form of case studies, blogs, and any other relevant channels.
  5. Create & execute a long-term backlink strategy for clients to gain high-quality links in a natural and pure white hat SEO way.
  6. Collect, clean up, and analyze large volumes of keyword data, to identify opportunities that align with our client optimization strategy.
  7. Identify areas of improvement regarding website architecture, content, linking, and other factors to improve SEO visibility for their clients.
  8. Execute on-page copy for collection pages across the site.
  9. Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

Requirements:

  • Bachelors degree in marketing, business management, or business information systems is preferred.
  • 6+ years of SEO experience
  • In-depth experience with analytics tools (e.g., Google Analytics, SEMrush, Ahrefs, SimilarWeb, Screaming Frog, etc.)
  • Strong presentation skills, including the ability to communicate complex data in simple terms
  • Working knowledge of HTML, CSS, JavaScript, and other web technologies
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO
  • UK industry experience preferred

Other Details :

  1. Experience: 6+ years
  2. Work Timings: 1pm-10pm
  3. Work Days: Monday- Friday
  4. Work Mode: Remote for sometime then Onsite

Benefits:

  • Medical allowance
  • Transport allowance
  • Mobile allowance

Skills:

Search Engines Submission, Keyword Research, SEM Knowledge,
 

Credit Risk Analyst

HR WAYS (PRIVATE) LIMITED

Company Overview:

Hiring for one of our Shariah Aligned buy now pay later fintech company based out of Lahore. The main idea behind it is to give consumers, especially the unbanked and underbanked population, to pay later while shopping online, through the option of paying in 3 equal monthly installments. All this with 0% interest and no additional costs or charges. With a mission to play a vital role in financial inclusion by fashioning an effortless payment and shopping experience, we want to revolutionize how customers pay for their online purchases in Pakistan.

Role:

you will play a crucial role in assessing and managing credit risk across our lending portfolio. You will be responsible for analyzing creditworthiness, evaluating loan applications, and developing risk models to optimize our lending strategies. This role offers an exciting opportunity to work at the intersection of finance, technology, and data analytics in a dynamic startup environment.

Key Responsibilities:

  1. Conduct comprehensive credit assessments to determine the creditworthiness of loan applicants.
  2. Analyze financial statements, credit reports, and other relevant data to assess borrower risk profiles.
  3. Monitor and evaluate portfolio performance, identifying emerging risks and opportunities for optimization.
  4. Collaborate with cross-functional teams, including product, engineering, and compliance, to implement risk management initiatives.
  5. Stay informed about industry trends, regulatory developments, and best practices in credit risk management.

Qualifications:

  • Bachelor's degree is a must
  • Proven experience of at least 2 to 3 years in credit risk analysis, preferably in the fintech or banking sector.
  • Strong analytical skills
  • Familiarity with credit risk management tools and software.
  • Excellent communication and collaboration skills.
  • Ability to thrive in a fast-paced, startup environment with a high degree of autonomy and accountability.

Skills:

Accounting, Transaction Operations, Financial Risk Management, Credit Collection Recovery, Credit Analysis,
 

Performance Marketing Manager

HRSI

Role Specifications:

  1. Analyses regional performance marketing channels such as email, paid search/social, making recommendations for optimization.
  2. Performs analysis and provides insights for paid channels to understand what marketing channels are the most effective.
  3. Supports testing and optimization of campaigns and initiatives through testable data-driven hypotheses, tracking, measurement and analysis.
  4. Tests, measures and optimizes different approaches to improve customer acquisition through paid campaigns.
  5. Works closely with marketing managers in multiple countries to gather market insights and come up with suggestions to improve paid campaigns performance.
  6. Works with regional marketing teams and to define targeting criteria and support execution of campaigns based on those criteria.

Skills Requirements:

  • Successful track record to drive revenue, user acquisition, and brand awareness.
  • Experience of managing Meta & Google search campaigns in multiple countries.
  • Experience in building effective multi-channel marketing strategies, including PPC, SEO, social media, and other digital channels.
  • Solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
  • Possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive campaign ROI up.
  • Prove track record of improving ROI and conversion rates Meta and Google Search, Performance Max campaigns.

Experience Requirements:

Minimum 2 years of relevant experience in a Digital Marketing Manager.

Location:

Remotely working Pakistan Standard time – Full time (Monday to Friday)

Skills:

Brand Performance Management, Campaign Performance Analysis, Digital Marketing Analysis,
 

PHP / Laravel Developer

Prime BPO. Pakistan

Islamabad, Pakistan

2024-04-30

We are looking for a PHP / Laravel Developer with at least 2+ years of experience.

BS/MS degree in Computer Science, Engineering, MIS or similar relevant field.

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  1. Understand technical specifications and follow best practices;
  2. Contribute to all phases of the development cycle;
  3. Lead the entire web application development life cycle right from concept stage to delivery and post-launch support;
  4. Keep abreast of new trends and best practices in web development;
  5. Write “clean”, well-designed codes, using MVC/MVP/MVVM, etc, and design patterns;
  6. Utilize backend data services and contribute to increasing existing data services API;
  7. Passion for best design and coding practices and a desire to develop new bold ideas;
  8. Develop, record, and maintain cutting edge web-based PHP applications on portal plus premium service platforms;
  9. Build innovative, state-of-the-art applications and collaborate with the User Experience (UX) team;
  10. Take care of complex execution issues and compositional difficulties;
  11. Developing and maintaining dynamic websites and web applications;
  12. Sending regular updates about project status;
  13. Understanding client requirements & functional specifications;
  14. A mix of information stockpiling arrangements;
  15. Working with front-end developers on the backend needs of their projects.

Requirements:

  • Must have experience in version control software such as GIT;
  • Backend Rest API development and project experience with Laravel framework;
  • Good communication skills in English (both written and verbal);
  • Experience with continuous integration tools (e.g. Github);
  • Experience designing REST APIs and implementing the OAuth2 security protocol;
  • Well-oriented with APIs, XML, SOAP, and other web services as well;
  • Experience using Git;
  • Basic fluency with JavaScript, HTML, and CSS;
  • Well-versed with scripts/tools along with PHP language like JavaScript, JQuery, AJAX, Bootstrap, Blade, and GIT;
  • Experience with both SQL and NoSQL databases (e.g. MySQL, MongoDB);
  • Expertise in other platforms such as WordPress is a plus;
  • The ability to work in a LAMP development environment;
  • Ability to develop, maintain and optimize secure and scalable multi-tier web applications in an agile environment Composer;
  • Database experience – MySQL;
  • Extensive hands-on experience of 2+ years in PHP Laravel..
  • Experience in Javascript Frameworks (AngularJS/ReactJS/VueJS) will be an added advantage.
  • Hands on experience in RESTful API design and development including implementation of oAuth2.0 for authentication and authorization.
  • Experience in micro-services development will be an added advantage

Skills:

Laravel, WP CLI, Native PHP, Jquery, MySQL, Bootstrap,
 

Salary 100000
Job Type Third Shift (Night)
Qualification Certificate
Experience 2 Years
Sectors Software & Web Development
Gender No Preference
Industry Call Center
Career Level Experienced Professional
Job Expiry Date 2024-12-01