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Responsibilities:

1. Develop and update SEO course content to reflect the latest industry trends and best practices.
2. Deliver engaging lectures, workshops, and tutorials on SEO strategies, tools, and techniques.
3. Teach students how to perform on-page and off-page SEO, keyword research, competitive analysis, link building, and technical SEO.
4. Provide guidance on the use of SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.
5. Mentor students by reviewing their work, providing feedback, and offering career advice.
6. Create practical exercises, assignments, and projects to ensure students gain hands-on experience.
7. Stay updated on new SEO algorithms, updates, and trends, and incorporate these into the curriculum.
8. Collaborate with the curriculum development team to ensure comprehensive, up-to-date course content.
9. Assess student progress through quizzes, assignments, and exams, and offer personalized feedback.

Requirements and skills:

• Bachelors degree in Marketing, IT, Computer Science, or a related field (preferred).
• 3+ years of hands-on experience in SEO, including both technical and content-driven optimization.
• Strong knowledge of search engine algorithms, ranking factors, and tools like Google Analytics, Search Console, Ahrefs, and SEMrush.
• Demonstrated success in improving search rankings, traffic, and conversions.
• Experience in teaching or training in SEO or digital marketing (preferred).
• Excellent communication and presentation skills with the ability to explain complex concepts clearly.
• Strong organizational skills and attention to detail.
• Passion for mentoring and helping students succeed.

Preferred Qualifications:

• Certification in SEO or related fields (e.g., Google Analytics, Google Ads, etc.).
• Experience with content management systems (e.g., WordPress) and web development basics (HTML, CSS).
• Knowledge of additional digital marketing skills (PPC, social media, etc.) is a plus.

Skills:

SEO, SEO Audits, Digital Marketing Analysis,